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"... 'Brent Cross will be nothing like King's Cross,' says Nick Searl, Argent Related partner and joint lead on the Brent Cross South development. 'We’re not trying to copy what we did there. It is a completely different place. Brent Cross has a very different existing perception. And it’s something that we are going to have to work really hard to shift.'
"He's not lying. Google 'Brent Cross' and you are not greeted with pages and pages of rave reviews, of blogs fawning over the community, the amenities or the Happiness Index. You are greeted with images of a rather depressing shopping centre and not much else.
"... A consent earlier this month for a new Brent Cross West Thameslink station means that by 2022 there will be a direct line into King's Cross that takes just 12 minutes, the area already boasts an existing Tube station on the Northern Line taking people into (or out of) Old Street and the City, it sits at the foot of the M1 giving easy access to the Oxford Cambridge arc, and within an hour you can be at any one of five airports." [That's enough items in a list. Ed.]
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