Click above for what became the consented plan, plus Transport page.


" 'The creepiest thing you will ever see': luxury London flat advert ridiculed by viewers" [No, it's not Brent Cross and Fifty Shades of Hammerson. Or Argent (Property Development) Services LLP and Related Companies LP, Barratts and London & Quadrant Housing Trust, Capital & Counties Properties PLC, or Far East Consortium International Limited with Countryside Properties PLC, Notting Hill Housing Trust and Southern Grove]

"Yes, like you, I'm seriously concerned about solving London's housing needs"
Link to Evening Standard

"A video advert promoting luxury London apartments costing up to £23million has been pulled after viewers branded it 'sexist' and likened to a soft-core porn film.

"Just hours after the promotional film’s release for One Blackfriars, critics took to Twitter slamming the advert as 'creepy', 'vile' and 'appalling'.

"Others compared it to the adaptation of erotic romance novel Fifty Shades of Grey - branding it '50 Shades of Grotesque'.

"... The development will feature 274 flats, from studios starting at £1.15m to penthouse suites expected to fetch up to £23m. St George, the developer and part of the Berkley Group, is targeting potential buyers in Russia, China and the Gulf."

"And the affordable housing people will live in this"
Link to 'The Drum'

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