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The Observer: "Ten things Christmas taught us about the UK retail revolution"

"Seasonal trading updates from Britain's biggest retailers have underlined the many radical changes that are taking place in the way we shop and buy"

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"Shoppers just can't get enough of the internet. We've been buying online for years, but the pace of change took even experienced retailers by surprise. Online sales of non-food items rose by nearly a fifth in December, according to the British Retail Consortium and accountant KPMG – the fastest rate since March 2010.

In the grocery market as much as 15% of UK sales, worth £900m, is thought to have been booked online between 20 and 23 December, compared with an average of 5.5% throughout 2013.

"... All the big supermarket chains admit that sales in their once all-conquering hypermarkets were down this Christmas as shoppers switched to buying little and often or ordering online. With petrol prices high, driving miles to save a few pounds in a big store – where you might also make impulse purchases – is far less popular.

"... The traditional game of high street chicken is becoming suicidal for retailers as shoppers wait later and later to buy gifts in the hope of a bargain. Major retailers all talked of booming December sales and a lacklustre October and November, which spooked many into an early round of discounting. Mobile and online tools help shoppers compare prices and grab bargains more effectively than ever."

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